Waitrose & Debenhams join Airtime Rewards programme

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The Airtime Rewards programme launched in late 2016 and has already attracted some of the biggest high street names to join its programme. In March, leading names, Waitrose & Debenhams will be the latest retailers to join the programme, offering Airtime Rewards to their customers.

The app that showcases the innovative AR technology, enables members to earn discounts on their phone bill for shopping with major retailers. Other retail partners include; Caffe Nero, Habitat, Ernest Jones & Officers club, users simply pair any payment card to the app and earn discounts when using the registered card to spend. The programme is compatible with all networks, meaning no matter if you’re an O2, EE, Vodafone or Three customer you’re able to start making savings.

Airtime Rewards are working in partnership with O2 to enable AR to target consumers using rich behavioural & habitual data

The latest retailer wins are testament to the positive results the AR program is delivering for the current retailer set. Whilst also outlining the intent from retailers to look for new ways of rewarding new and existing customers, aside from the typical points based schemes many grocery chains offer.

Airtime Rewards are working in partnership with O2 to enable AR to target consumers using rich behavioural & habitual data, producing highly targeted and measurable campaigns for their retail partners.

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